The ADC Hall of Fame is a veritable galaxy of creative stars whose careers have inspired countless people in the advertising and design industries and beyond. On October 5th, the ADC will be inducting five new laureates into the Hall. Among them is Kevin O’Callaghan, three-dimensional design guru and Chair at the School of Visual Arts in New York.

With more than 25 years of experience at SVA, Kevin has helped to shape the minds of countless students, many of whom have gone on to be celebrated in their own right. With Kevin’s guidance, these students have created phenomenal projects and exhibits that have toured the world.

Beyond his role as an educator and mentor, Kevin has also achieved great acclaim for his commissioned works for brands such as NBC, MTV and The History Channel. His work tends to focus on the reclamation of cast-away, seemingly obsolete objects and materials, to which he breathes new life. Many of Kevin’s eclectic projects have been immortalized in the book Monumental: The Reimagined World of Kevin O’Gallaghan.

Hear Kevin reminisce about how he knew he wasn’t made for a career in an advertising agency, the stunt he pulled that backed up traffic at the Midtown Tunnel, and the impression he made on design “god” Milton Glaser as a result of it, all in this video.

Kevin will be honored alongside fellow laureates David Droga, Deborah Sussman, Mary Ellen Mark, and Barry Blitt. Tickets for the black-tie Hall of Fame Gala — taking place on October 5th — and can be purchased here.