Johnny Kelly “Back to the Start” for Chipotle

Johnny Kelly (YG7) did a beautiful job animating this touching new spot for Chipotle. The commercial features Willie Nelson covering Coldplay’s “Back to the Start” and touts Chipotle’s commitment to supporting sustainable agriculture practices. The chain restaurant recently set a goal to use more than 10 million pounds of produce from local farms in 2011, up from its 2010 goal of about 5 million pounds.