INNOCEAN USA’s “The Walking Dead Chop Shop”

INNOCEAN USA's Greg Braun talks zombie love — both Hyundai's and fans

How much clearance does your car get when trying to drive over piles of zombie skulls? Forget miles, how much viscera to the gallon do you get?

In the latest video of ADC’s Behind The Cube series, INNOCEAN USA Executive Creative Director Greg Braun discusses “The Walking Dead Chop Shop”, a multifaceted campaign that takes Hyundai’s sponsorship of AMC’s “The Walking Dead” to an all-new level of engagement.

ADC Awards Season 2015 is now open, including the ADC 94th Annual Awards, ADC Tomorrow Awards 2015 and ADC Young Guns 13. Please visit adcglobal.org/awards for more information.

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