
- Singapore, Singapore
- The Secret Little Agency
Hanyi Lee
Chief Creative Officer, The Secret Little Agency
Hanyi‘s name is often mispronounced.
Her life as a lawyer was put on hold indefinitely (thankfully) for an about turn into advertising. She is now responsible for TSLA’s global creative output for brands such as Netflix, Ben & Jerry’s, Heineken, Evian and Lego. Under her charge, TSLA was named APAC Creative Agency of the Year in 2013 & 2015, a first for a Singaporean independent agency in nearly 2 decades. She has also led TSLA to becoming the 1st creative agency in Asia to be named one of the World’s Leading Independent Agencies for 5 consecutive years by Campaign UK. Her approach to creativity and marketing earned her a spot on Campaign Asia’s Top 40 faces to watch in 2014.